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(KNOX) – The University of North Dakota is taking an early step toward adding sponsor branding to Fighting Hawks uniforms and other game day gear.
Fighting Hawks Sports Partnerships, the sponsorship arm for UND Athletics and Ralph Engelstad Arena, distributed a request for information (RFI) as it explores potential uniform and apparel branding partnerships across UND programs.
The RFI is intended to gather feedback and gauge interest from businesses and organizations that may want their brand featured on UND uniforms, equipment and other gameday apparel. Responses will help UND understand market interest, identify potential partners and refine a long-term approach to uniform branding, the department said.
The move follows recent NCAA legislation that will allow additional commercial trademarks or logos on college athletics uniforms, equipment and apparel starting this coming August. UND said the opportunity could create a new revenue stream and expand corporate and community partnerships.
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