What’s in a name? When it comes to Asian carp, quite a lot. For decades, that term has been used to describe four fish species that have infested many U.S. rivers and threaten to invade the Great Lakes. They were imported to cleanse fish farms and sewage ponds but escaped into the wild. Now some government agencies are changing the label to “invasive carp” in the wake of anti-Asian hate crimes that surged during the pandemic. At the same time certain partner groups are planning to give the four species yet another name in a marketing campaign to get more people to eat them.
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